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EMPOWER YOUTH – CASE STUDY
Empower Youth made contact with Metagraphics sometime in the middle of 2010. They needed a logo refresh and some other design work to draw their brand into a more professional appearance. Lee Cloney the Director of Empower Youth was passionate and excited about the organisation and it’s potential to activate young people to change the world.
Metagraphics produced 3 key concepts and visual branding directions for Empower Youth who were extremely happy with the ideas presented. After some discussion amongst their team along with youth consultations and even some random street presentations Empower Youth chose their mark.
Metagraphics went on to produce, variations of the logo mark for different applications along with a range of marketing collateral. Empower Youth were very happy with their stationery set, pull up banners, brochures and website concepts.
Metagraphics also produced for Empower youth a range of T Shirt and Poster Illustrations for sale on the Empower Youth Website. The proceeds of the sales were to go towards financial costs in running the Empower Youth community development programs in developing countries.